Are you among the 92% of marketers who believe influencer collaboration is effective for brand exposure? With the digital marketing landscape evolving rapidly, choosing the right creator marketing agency can be a game-changer. Our in-depth review of the top 10 agencies offers insights and comparisons to help you make an informed decision, ensuring your brand…
The acquisition of ConcentricLife, which is a subsidiary of Stagwell (NASDAQ: STGW) and previously announced on October 25, 2023, adds more than 270 people to Accenture Song, bringing extensive subject-matter expertise in rare diseases, healthcare and wellness, with sophisticated marketing capabilities spanning the organization. Founded in 2002, ConcentricLife is recognized as one of the MM+M…
The offices that Montreal’s Ivy Studio has designed for digital advertising agency Cardigan include a mesh-wrapped mezzanine and a “futuristic” basement within a former bank building. For Cardigan‘s expanding team, Ivy Studio has renovated a stone building that was built as a bank in 1907, in the Rosemont area of Montreal. Ivy Studio inserted a…
The beauty industry is an ever-evolving and highly competitive space. With an increasing number of brands and products vying for consumer attention, it has become essential for businesses to invest in effective digital marketing strategies. Choosing the right beauty marketing agency can be the difference between your brand’s success and obscurity. In today’s digital age,…
Open this photo in gallery: A customer enters an LCBO store on Queen Street West in Toronto on Jan. 11.Fred Lum/the Globe and Mail A hack of Liquor Control Board of Ontario consumer data was the result of login credentials being stolen by an unknown group that breached an e-mail platform used on behalf of…
This week, agencies made considerable steps in the direction of next-generation media and advertising, from the launch of new AI products to cross-industry partnerships. Brunner Brunner was selected as the agency of record for Dairyland, a leading provider of auto and motorcycle insurance products. The agency will develop and execute on an integrated marketing communications…
